From the keynotes to the Q&As to the learning sessions to the after-hours business dinners, when we look back at Dreamforce 2022, there was one word on everyone’s lips: Genie. But for all the buzz coming out of the event, with Genie’s ability to process real-time data and deliver “customer magic” mentioned on nearly every keynote, many of us are still asking the question, “what exactly is ‘customer magic,’ anyway?”
In this episode of Transformation @ Work, we’re taking a deep dive into Salesforce Genie: what it is, what it offers businesses in manufacturing, and how teams can best utilize the solution to deliver real-time personalized experience for their customers.
From the keynotes to the Q&As to the learning sessions to the after-hours business dinners, when we look back at Dreamforce 2022, there was one word on everyone’s lips: Genie. But for all the buzz coming out of the event, with Genie’s ability to process real-time data and deliver “customer magic” mentioned on nearly every keynote, many of us are still asking the question, “what exactly is ‘customer magic,’ anyway?”
In this episode of Transformation @ Work, we’re taking a deep dive into Salesforce Genie: what it is, what it offers businesses in manufacturing, and how teams can best utilize the solution to deliver real-time personalized experience for their customers.
Key Insights
2:39: What is “customer magic,” and how can Genie help businesses deliver it for their customers?
7:19: Translating personalized customer experiences into the B2B manufacturing industry
11:34: Leveraging real-time IoT data to proactively manage, update, and safeguard products in the field
16:35: What businesses need to know before implementing Salesforce Genie
19:43: How Genie can help manufacturers navigate supply chain disruptions and deliver stand-out customer service
